A Education Bus Rear Advertising Campaign

The Brief

A Education is a provider of high-quality tuition in the fields of Maths, Science & English. They wanted to reach to parents utilising a tried and tested Outdoor advertising format that delivers high ROI and create exposure amongst their audience as they to commute to work.

The Proposal

In order to reach the target audience we recommended a campaign of bus rear panels around target areas where they can service clients. The formats were placed at key depots to ensure exposure across busy commuter routes and affluent areas.