Billboard
Advertising
London

Billboard Advertising London

Out of home impact

Billboard advertising in London offers advertisers a variety of media with which to reach their target audience with billboards & digital Billboards being one of the most effective ways to reach a large and valuable audience. London has one of the best dwell times for billboard advertising and with an average of 5.9 million people in the London area coming into contact with some form form of billboard advertising in the past week advertisers can be sure they cut through the big smoke.

Our team of expert planners and have a extensive knowledge of the London and its surrounding Boroughs and the expertise to establish locations that will be the most effective for your advertising campaign.

Real Time

Digital billboard advertising in London guarantees a shorter lead time. Advertisers use billboards to increase brand image and engagement levels at peak times. Digital billboards waste no time. Once an ad is finished, it can be published in a matter of hours, meaning you can react to real world events to engage your audience. 

Effective

Billboards are a dominant, interruptive medium that is an important and effective vehicle for London businesses to promote their services and gain the recognition they need to grow.

Targeted

Billboard advertising can really highlight large-scale campaigns as it allows advertisers to spread multiple messages. You can also choose the best locations and certain demographics in order to achieve optimal results. This further enhances any campaign’s flexibility and specific targeting of consumers.

why billboard advertising

Visibility

98% of people see an OOH ad each week

Audience

The average consumer spends 70% of their time Out of Home.

Exposure

71% of consumers look at  roadside billboards

Engaging

Nearly 26% of customers have visited a website in response to an OOH advert

Efficient

Billboard marketing costs 80% less than television advertising

Start Your Campaign Today

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prioritise media

Digital 96 Sheet

Digital 96 Sheet billboards are as big as it gets for the standard digital billboard formats. The extra width allows for creative professionals to create stunning panoramic content which will inspire.

Digital 48 sheet

Digital 48 sheets are the common or garden billboard, 6m wide by 3m tall. Great coverage and prime locations available. Billboards are often used as part of a wider campaign, frequently partnered with bus advertising.

Digital 48 sheet

Digital 48 sheets are the common or garden billboard, 6m wide by 3m tall. Great coverage and prime locations available. Billboards are often used as part of a wider campaign, frequently partnered with bus advertising.

Digital 6 sheet

Digital 6 sheets are portrait boards. They are focused on key town and city arterial routes, shopping malls, supermarkets and even petrol stations and designed to attract the attention of the drivers, passengers and pedestrians . The portrait format opens up new creative possibilities for OOH campaigns.

Street Hubs

Whilst providing the public with charging points, wifi and emergency services and with over 500 units across the UK these unique digital billboards are located in high pedestrian traffic locations with great sidewalk and road visibility due to their size.

Iconic Sites

Few advertising formats offer the prestige, impact and exposure that can be achieved utilising some of the iconic billboard advertising sites. From the iconic Piccadilly lights in London to Manchester's largest billboard in Europe these iconic sites can elevate the public awareness of any brand, product or message .

prioritised by

retail billboard advertising

Retail

Billboards work tremendously well for retail sector advertising given their commanding locations in key towns and cities. With the ability to target important traffic routes and key urban roads, billboards should be considered if you are advertising in the retail sector. 

travel & tourism billboard advertising

Tourism

Billboards are very often used as part of a tourism campaign. Town visiting authorities, tourism boards and attraction sites all utilise the power of billboards. Targeted to heavily populated / visited locations to give you the maximum exposure for your marketing budget.

digital billboard advertising campaigns for charity sector

Charity

Billboards and charities have a long history and when it comes to making an important statement, size really does matter. Charities often have immense pressure on budgets, and in recognition of this, we offer heavy discounts to charities on billboards and indeed all formats, subject to provision of a registered charity number.

advertising by environment