Priority Outdoor manages the full campaign lifecycle:
Our approach is always data-led. We match your audience profile with the right environments – roadside, retail, commuter routes or city centre – ensuring spend is focused where it will deliver measurable outcomes.
At Priority Outdoor, we specialize in crafting impactful billboard advertising campaigns tailored to specific areas in Manchester, including the prestigious city center digital 6-sheet network. Leveraging our expertise and extensive network with media owners, we ensure optimal exposure in prime locations. Allow our consultants to guide you in selecting the ideal site positions and securing availability for a successful campaign.”
Manchester offers advertisers a powerful combination of scale, connectivity and cultural influence. The city attracts a constant flow of residents, commuters, students, shoppers and visitors, creating opportunities for brands to reach audiences across Manchester city centre and the wider Greater Manchester area. Its busy roads, extensive Metrolink network, major railway stations, retail destinations and entertainment districts provide a wide choice of high visibility advertising locations.
With a strong identity and an economy spanning media, technology, education, retail, sport and professional services, advertising in Manchester can help brands build awareness, target valuable local audiences and maintain a memorable presence in one of the UK’s most commercially important cities.
Due to the enormous pull of the Trafford Centre and the Arndale Centre, Manchester now outranks all other UK cities for its leisure and retail offerings, making it one of the most desirable places for billboard advertising campaigns for both those looking to advertise in a retail environment and for those in the retail sector.
Billboards are very often used as part of a tourism campaign. Town visiting authorities, tourism boards and attraction sites all utilise the power of billboards. Targeted to heavily populated / visited locations to give you the maximum exposure for your marketing budget.
With over 20 universities, 10 FE colleges, and more than 274 schools Greater Manchester presents advertisers with the chance to connect not only with local students but also with the diverse array of faculty, staff, and employees working within these institutions, given that the University of Manchester alone boasts an international student population of 33.6%.
Billboard advertising costs in Manchester vary depending on several factors:
Billboards in high demand locations such as Deansgate, Piccadilly Gardens, Oxford Road and the Mancunian Way will typically require a higher investment than sites in outer areas. Smaller 6 sheet displays can provide a cost effective way to reach local audiences, while large format and digital billboards on major routes such as Regent Road, Princess Road and Great Ancoats Street deliver greater visibility and impact.
