With a population of over 1 million making it the UK’s second-largest city, bus advertising in Birmingham offers advertisers a culturally diverse and eclectic city in which to promote their product, brand or message. Whether you are looking to reach shoppers making their way to and around the Bull Ring & Grand Central shopping centre, tourists as they museums, galleries and historical monuments buses offer a variety of formats with long dwell times, high ROI and creative freedom.
Birmingham also boasts five universities making it the largest centre of higher education in the country outside London with around 84,000 students making it an exciting location for any advertiser looking to utilise bus advertising to reach people in the largest city in the West Midlands.
With its large volumes of international visitors and its well travelled domestic population London is a the place to be for any tourism authority or travel agent. The London bus is very often used as part of a tourism campaign. Town visiting authorities, tourism boards and attraction sites all utilise the power of Buses. Targeted to heavily populated / visited locations to give you the maximum exposure for your marketing budget.
Birmingham has a thriving independent food sector with a large variety of street food vendors, breweries and farmers markets which attract both domestic but also international visitors, making a great city for the F&B sector
Bus advertising is an ideal out of home format to utilise in any marketing or recruitment campaign for educational establishments.
With operators throughout the country, bus advertising gives you the ability to reach audiences in their immediate areas, as well as the ability to target neighbouring towns or cities.
